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  by Lanard Perry

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  sorority, fraternity and/or other groups you belong to to support you by placing them on their cars. Many will be happy to help out, especially since it won't cost them anything to be supportive.

Also, make enough for family, friends and clients who are happy with your services and willing to share how great they think you are.

2. T - Shirts & Jackets. Real estate marketing via T - shirts and jackets is not a new or novel idea, but how many
Realtors do you see advertising via this medium. Did you say "none?" That's what I thought.

So, have some t-shirts and jackets made with your web site address and other business information on them. You, your
family and friends can wear them almost anywhere. Market your business year round for a one time cost. When it's too cold for t-shirts wear the jacket.

3. Baseball Caps. Here's another great way to get a lot of free advertising.

Have some baseball caps made with your web site address and other real estate business information on them. Heck, you
might as well spend a few more bucks and outfit your child's baseball team with them. It makes for great publicity and is also a nice thing to do for kids!

Ask the parents for "quid pro quo" by asking them to place your bumper stickers on their cars.

4. Envelopes, Stationary & Business Cards. These are the mainstay of any real estate marketing campaign, and a must for your marketing campaigns.

Make sure your web site address and other business information is printed on all of your stationary, envelopes
and business cards. Leave a few wherever you
 
     
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